Audio Advertising
Turn up the volume on your marketing mix
You already walk the walk, now talk the talk.
Audio ads are an unbeatable way to cut through the noise – literally. Whether on radio, streaming services or digital platforms, they engage audiences in a way that visuals simply can’t.
At CMA, we craft immersive audio experiences, backed by research and strategy. Our award-winning team knows how to strike the perfect balance between creativity and commercial impact. From script to production, we tailor your campaign to fit your brand, your audience and your budget.
Why audio ads work
For every £1 spent on an audio campaign, businesses can see up to £7.70 return on investment – second only to commercial TV.* That’s a loud bang for your advertising buck.
And here’s the kicker – listeners don’t skip radio ads. Whether they’re driving, jogging, studying or just soaking in the bath, your audience is tuned in. That means your brand message is being heard, loud and clear, wherever your customers are.
Where audio ads make an impact
Audio advertising isn’t just for radio. We help businesses amplify their message across multiple platforms, including:
- Radio ads: Capturing ears on commercial and digital radio stations.
- Streaming services: Getting your message in front of engaged listeners on Spotify, Apple Music and beyond.
- Podcast sponsorships: Seamlessly integrating your brand into popular podcasts.
- Pre-roll & mid-roll ads: Placing targeted ads before or during digital content.
- Corporate audio: Professional messaging for internal communications and branding.
- Educational & ‘how-to’ videos: Enhancing learning experiences with expert voiceovers.
- Audiobooks & audio content: Bringing your written content to life.
- Live events & announcements: Ensuring clarity, professionalism and impact in public speaking environments.
What a great audio ad can do for you
The power of audio advertising goes beyond just being heard. The right message, delivered the right way, can:
- Boost brand awareness with memorable, high-impact messaging.
- Increase conversions with persuasive, action-driven content.
- Build trust by engaging customers in an intimate, immersive format.
- Reach audiences anytime, anywhere, across multiple listening environments.
- Deliver cost-effective ROI, driving results without the price tag of traditional media.
Let’s Make Your Brand Impossible to Ignore
Our team at CMA will help you craft a campaign that doesn’t just get heard – it gets remembered.
If you’re ready to make waves with an audio campaign that resonates…
Get in touch👇
The CMA Difference
One force. One vision. One team. All dedicated to you.
Think of CMA as your very own digital department. We are the one point of contact for our clients. The problem solvers you go to when you are in need.
Design. Development. Marketing. Built for performance. Built for ambitious brands. Built for growth.
What makes CMA different from other marketing agencies?
Most agencies specialise in one piece of the puzzle.
We connect the whole thing.
Strategy. Content. Design. Development. Performance.
Because marketing works better when the website, the message, the customer journey and the campaign are all pulling in the same direction.
Can CMA become part of our internal team?
Absolutely.
Some clients use us as a full outsourced marketing department. Others use us to strengthen internal teams with strategy, creative thinking or specialist support.
Either way, we slot in properly and get moving quickly.
Do you only work with large brands?
No.
We work with ambitious brands.
That might mean local businesses ready for the next stage, national organisations under pressure to perform or global brands needing creative and strategic support.
Same mentality every time:
understand the challenge properly and do the work properly.
Do you focus on brand marketing or lead generation?
Both.
Because the strongest marketing ecosystems connect long-term brand building with short-term commercial performance.
Awareness matters.
Trust matters.
Leads matter.
Sales matter.
The real magic happens when they work together.
What kind of marketing campaigns do you run?
Everything from organic content and SEO to paid campaigns, social media, video, automation, strategy and full multi-channel rollouts.
Some campaigns are designed to generate leads immediately.
Others are designed to build long-term brand momentum.
Usually, the best results come from connecting both.
How do you approach marketing strategy?
By understanding the business first.
The goals.
The pressure.
The audience.
The blockers.
The opportunities.
Then we connect the strategy, messaging, creative and channels into something built around real commercial outcomes, not random marketing activity.
Can CMA work alongside our existing suppliers?
Yes.
We regularly work alongside internal teams, external developers, videographers, PR agencies and specialist partners.
No ego.
No turf wars.
Just getting the work aligned properly.
How do you measure marketing success?
Depends on the goal.
For some brands it’s leads, enquiries and sales.
For others it’s awareness, visibility, engagement or positioning.
We focus on meaningful reporting tied back to actual business objectives – not vanity metrics that look good in a monthly PDF.
happy clients
projects delivered
coffees consumed
