Website Audit
Your website might look good. Heck, it might look great. But who really cares if your website isn’t working. A Ferrari without an engine simply won’t get you to McDonald’s – or anywhere, for that matter.
Slow-loading times, broken links, clunky navigation and poor SEO can silently bleed traffic, conversions and revenue. That’s where we come in. At CMA, our website audits go deeper than the Mariana Trench. Performance, UX, SEO and technical infrastructure. Think of it as a full-body health check for your digital presence. Except we don’t just diagnose problems, we fix them.
What’s hiding under the hood?
Your website’s biggest issues aren’t always obvious. We lift the hood. Check the engine. And fine-tune your site for speed, usability and visibility.
Here’s (some) of what we cover:
- Speed & performance: A slow site costs conversions. We identify bottlenecks, load speed issues and server performance gaps.
- SEO & search visibility: Title tags, meta descriptions, broken links, keyword structure – if it’s killing your rankings, we’ll find it.
- User experience (UX) & navigation: If visitors can’t find what they need in seconds, they bounce. We assess your site flow, CTAs, accessibility and friction points.
- Mobile optimisation: More than 60% of traffic is mobile. If your site isn’t mobile-friendly, you’re losing leads.
- Technical SEO & infrastructure: We check schema markup, hreflang tags, indexability and structured data – the behind-the-scenes stuff that makes a big difference.
- Conversion tracking & analytics: Are you tracking the right KPIs? We audit Google Analytics, conversion tracking and attribution models.
The CMA website audit process
No stone left unturned. We break down our website audits into clear, actionable steps:
- Data collection & analysis: Gather performance, SEO and UX data using tools like Google Analytics, PageSpeed Insights, Screaming Frog and manual reviews.
- UX & performance testing: Test navigation, CTAs and conversion flows – if your site is confusing, visitors leave.
- SEO & technical review: Audit keyword relevance, metadata, structured data and search visibility.
- Security & compliance checks: GDPR compliance? Cookie consent? Broken SSL certificates? Audit your security posture.
- Action plan & quick wins: We don’t just throw data at you – we prioritise fixes and deliver a clear roadmap for immediate and long-term improvements.
More than just a report – we fix shit too
Nobody likes the clever clogs who points out all the problems, while offering zero solutions. That’s not us. Sure, we’re clever clogs, but we’ll solve your problems too.
Ready to turn your website from leaky funnel to conversion machine? That’s a rhetorical question. You were born ready.
Get in touch👇
The CMA Difference
One force. One vision. One team. All dedicated to you.
Think of CMA as your very own digital department. We are the one point of contact for our clients. The problem solvers you go to when you are in need.
Design. Development. Marketing. Built for performance. Built for ambitious brands. Built for growth.
What makes CMA different from other marketing agencies?
Most agencies specialise in one piece of the puzzle.
We connect the whole thing.
Strategy. Content. Design. Development. Performance.
Because marketing works better when the website, the message, the customer journey and the campaign are all pulling in the same direction.
Can CMA become part of our internal team?
Absolutely.
Some clients use us as a full outsourced marketing department. Others use us to strengthen internal teams with strategy, creative thinking or specialist support.
Either way, we slot in properly and get moving quickly.
Do you only work with large brands?
No.
We work with ambitious brands.
That might mean local businesses ready for the next stage, national organisations under pressure to perform or global brands needing creative and strategic support.
Same mentality every time:
understand the challenge properly and do the work properly.
Do you focus on brand marketing or lead generation?
Both.
Because the strongest marketing ecosystems connect long-term brand building with short-term commercial performance.
Awareness matters.
Trust matters.
Leads matter.
Sales matter.
The real magic happens when they work together.
What kind of marketing campaigns do you run?
Everything from organic content and SEO to paid campaigns, social media, video, automation, strategy and full multi-channel rollouts.
Some campaigns are designed to generate leads immediately.
Others are designed to build long-term brand momentum.
Usually, the best results come from connecting both.
How do you approach marketing strategy?
By understanding the business first.
The goals.
The pressure.
The audience.
The blockers.
The opportunities.
Then we connect the strategy, messaging, creative and channels into something built around real commercial outcomes, not random marketing activity.
Can CMA work alongside our existing suppliers?
Yes.
We regularly work alongside internal teams, external developers, videographers, PR agencies and specialist partners.
No ego.
No turf wars.
Just getting the work aligned properly.
How do you measure marketing success?
Depends on the goal.
For some brands it’s leads, enquiries and sales.
For others it’s awareness, visibility, engagement or positioning.
We focus on meaningful reporting tied back to actual business objectives – not vanity metrics that look good in a monthly PDF.
happy clients
projects delivered
coffees consumed
