Harry’s Roly Poly
Project Overview:
SECTOR: TECHNOLOGY
GoDaddy is the world’s leading Internet domain registrar and web hosting company. CMA provided a full omni-channel marketing experience for GoDaddy in the UK and to its partner brands around the world.
For GoDaddy’s t’riffic Harry Redknapp project, CMA was in the (cake) mix with the video-production arm of VCCP, as well as with the prestigious bakery firm Heidi.
We delivered a tasty social media campaign involving graphic design elements, video assets, online competitions and a series of informative online articles offering start-up businesses and side-hustlers the recipe for business success.
This sweet project reached millions of people on television, social media and Google, helping to drive unprecedented sales of GoDaddy’s Website Builder. It also helped to sell lots of Harry’s Roly Polys, the profits for which went to charity.
More like this …
Demand Generation HNC Campaign
This demand generation campaign delivered a split-audience strategy for HNC courses, driving student and employer interest.
CRM Setup & Rollout: Detectamet
CRM Setup & Rollout: How We Helped Detectamet Transform Sales and Marketing with HubSpotProject Overview:Sometimes, the tools are there, but the systems don’t talk. Detectamet, a global manufacturer in the food and pharma supply chain, had chosen HubSpot as its...