by Katie Davis | Mar 3, 2020 | Culture, Opinion
International Women’s Day 2020: should you even care? Like Christmas, International Women’s Day comes around once a year. Like me, you may not have heard about it until a few years ago and wonder what it’s all about. It must just be an excuse for yet another...
by John Ashbrook | Feb 26, 2020 | Culture, Digital Marketing, Opinion
5 epic content marketing fails to avoid We all know about the worst mishaps that can cause a brand to fail in the world of content marketing. Remember when Apple gave all their users a free U2 album in 2014? The album, called Songs of Innocence, just appeared in the...
by Katie Davis | Feb 12, 2020 | Culture, Digital Marketing, Opinion
What the hell is TikTok? Unless you have been living in a cave without access to 4G or Wi-Fi, you will have likely heard of TikTok, but do you know what it is? If the answer to that question is no, let me be the first to reassure you that you are not alone. What is...
by Matthew Pattinson | Feb 11, 2020 | Culture, Digital Marketing
Top 5 films about writer’s block It’s 5.00am. You’ve been sitting here for precisely three weeks, two days, one hour and 56 seconds. The submission deadline for the movie script is looming. Yet the screen remains blank and wordless, the blinking cursor is taunting...
by John Ashbrook | Feb 6, 2020 | Culture, Digital Marketing
What movie taglines can teach your business about branding You need branding taglines for your marketing. Whether you call them a tagline, a strapline, a blurb or a catchphrase – a snappy, snazzy, memorable phrase needs to be a key part of your brand. And,...
by John Ashbrook | Jan 29, 2020 | Culture, Digital Marketing
Touchdown! The 5 Greatest Superbowl TV Ads The Superbowl – as you probably know – is the “Cup Final” of that thing Americans wrongly call “football”. (I’m being sarcastic here, btw). It has, until quite recently, been a...
Recent Comments