by Hannah Stark | Jan 3, 2023 | Case Studies, Culture
Social media competitions. Contests. Giveaways. Everyone loves being a winner, baby. So it is that increasing numbers of businesses and brands are uploading creative competitions to their social media marketing strategies. For sure, if your objectives orbit...
by John Ashbrook | Jul 22, 2022 | Digital Marketing
Radio adverts work because we all love to be told stories. That is what good radio adverts are – stories that create emotions that lead to purchases.What’s more, we have never been more tuned-in to listening than we are right now, thanks to the immense popularity of...
by Katie Davis | Jun 16, 2022 | Opinion
Can procrastinating actually make you more creative? Would you consider yourself a procrastinator? Well, if you’re reading this to avoid completing a task, it’s highly likely that you are. When you don’t want to do something, do you find a million reasons to put it...
by John Ashbrook | Feb 16, 2022 | Digital Marketing, Opinion
The 5 Best Social Media Campaigns Ever It can be quite tricky to pin down the best social media marketing campaigns ever because, by their very nature, social media campaigns are organic lifeforms which are born, thrive, then die – often, in a matter of hours...
by John Ashbrook | Aug 28, 2020 | Culture, Opinion
Innocent Drinks rebrand: How can something so wrong be so right? You don’t have to wade very far into the shallow end of the internet to encounter blog posts about when a rebrand goes wrong. A perfect example of this is the post-millennial rebrand of The Royal Mail...
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